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The Silicon Valley Advice Center provides free phone counseling to internet startups throughout the continental United States.


Business Plan Advice



An internet startup conmpany’s business plan has a number of components:

1. Objectives: These must be described with specificity

2. Business: the history of your business, if already established, or the preparations taken so far

3. Management:The relevant experience of your management team

4. Products: Description of your products, or services.

5. Market: Description of your market—very tricky, to draw the line between what is similar enough and what is different.

6. Sales plan: How you plan to sell, what primary channels you intend to use.

7. Suppliers: Who they are and what they sell for.

8. Profit and cash forecasts: Balanced sheets and projected forecasts for up to five years out.

9. Finance: Budgets anticipating what you will need to carry out your objective.

We can talk about an ocean for even one of these items. The goal here will either be to look over what you have produced, or to help you get over a “stumbling block” to better describe one or more of these items.


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